Madison Paris has released recently her new single ETA and it sounds amazing. I really like the modern R&B melodies. Besides, the shimmering vocals are magical. Furthermore, I am a big fan of the uplifting chorus!
The single is accompanied by a spectacular music video, directed by Gino Fernandez. Madison’s seductive and confident glow up is a complete pleasure to watch and is balanced out with her ever-present, refreshing innocence, vulnerability and genuine likability that makes her an intriguing artist to invest in.
Talking about the visuals themselves Madison says: “From the moment we created ETA we knew the visuals had to make a statement. I had previously worked with director Gino Fernandez, so I immediately sent it to him. His response was incredible. He was so excited and full of ideas we had never even thought of. He took the original concept of ETA and flipped it, creating a deeper meaning with an unexpected hypnotising narrative. Through Gino’s concept a new side to me as an artist and performer was uncovered. It all felt right, and in a sense, I think the whole process of creating ETA has helped me to find myself. As an artist, it’s easy to struggle with self-belief and motivation. Seeing so many people volunteer to make this video, purely driven by the want to create something dope, was amazing.”
You can say without any doubt that Madison has made a modern gem, ETA is a track with attitude. Be sure to stream it as soon as possible!
Do not hesitate and add ETA to your playlist(s).
You can stream ETA below on Spotify or YouTube!